021 | How To Stand Out With Brand Positioning

In this episode, Tammi is joined by Amy Kuo, brand designer + strategist at Author Brand Studio and they talk about how brand positioning can help your business to stand out in a unique way.

They share advice and insight into building brands that last and how you can make your business different without relying on price as your USP. Discussing the benefits of being different, and practical advice + examples to show you that it is possible to be unique in a saturated market.

This one is for you are unsure how to make your business stand out from the competition.

The Guest:

You can find Amy sharing more about building brands that stand out online here:

Instagram: @authorbrandstudio

Website: authorbrand.studio

The Host:

You can find Tammi talking all things personal brand + marketing over at:

Instagram: @shadowcatcreative

Website: shadowcatcreative.co.uk

Email: hello@shadowcatcreative.co.uk

The Show:

To continue the conversation and share your views, head over to The Brand Lounge social channels:

Facebook: www.facebook.com/groups/thebrandloungeSCC

Instagram: @thebrandloungeclub

Special thanks:

Daniel De Pasquale via Podcats Media for the editing and original audio.

Branding by Podcats Media as part of Shadowcat Creative Ltd.

The Brand Lounge is part of the Podcats Media Business Network.

For more information, please email: meow@podcatsmedia.com